Fall 2020 Plan and Covid-19 Resource Page.

Cassidy Sterling, Ph.D.

Email Address: 

Undergraduate Adjunct Faculty

Faculty Program(s): 


Teaching and/or Research Emphasis and Interest Areas: 

Visual perception and attention; working memory processes; embodied cognition


Ph.D., Cognitive Psychology, University of California Santa Cruz (2012)
B.S., Computer Science, Gonzaga University (2005) 


Dr. Sterling teaches Behavioral Neuroscience, Development through the Lifespan, Learning & Memory, Statistics, and Research Methods at a variety of locations including Palo Alto University, De Anza College, UC Santa Cruz and Santa Clara University. His research focuses on the effects of attention on perception with a special interest in understanding the mechanisms underlying voluntary control. This work involves identifying both what attention does and how it does it along with determining the neurological, behavioral and subjective consequences resulting from differences in the ability to control attention. Dr. Sterling is also interested in studying how practices such as yoga, meditation and prayer affect an individual's psychological and physical health as well as the effects on underlying psychological processes such as working memory, perception and attention. In addition to his research and teaching, Dr. Sterling is a current member of the Visual Science Society (VSS), Psychonomic Society and is an active reviewer for the journal Consciousness and Cognition. 

Talks & Lectures: 

Sterling, C., & Bridgeman, B. (2012). Spatially selective visual attention in the real world. Visual Sciences Society Annual Conference. Naples, FL, May 11-16, 2012.

Cooper, A. D., Sterling, C., Bridgeman, B. & Bacon, M. (2011). Temporal aspects of ability's effect on perception. Visual Sciences Society Annual Conference. Naples, FL, May 6-11, 2011.

Massaro, D. W., Cohen, M. M., Sterling, C., Vanderhyden, S. & Meyer, H. (2011). iGlasses: Improving speech understanding in face-to-face communication and classroom situations. 26th Annual International Technology & Persons with Disabilities Conference. San Diego, CA, May 14-19, 2011. 

Tseng, P., Sterling, C., Cooper, A. & Bridgeman, B (2009). Posterior parietal cortex mediates encoding in change blindness. Poster presented at the Psychonomic Society Annual Conference. Boston, MA, November 19-22, 2009.

Sterling, C. & Bridgeman, B. (2008). Selective attention to space where action is impossible. 49th Annual Psychonomic Society Conference. Chicago, IL, November 13-16, 2008.

Sterling, C. (2008). Selective attention to impossible locations. Psychology Department. University of California, Santa Cruz.

Sterling, C. (2007). Intracranial spatial attention. Psychology Department. University of California, Santa Cruz.

Selected Publications: 

Cooper, A., Sterling, C., Bacon, M., P. & Bridgeman, B. (2012). Does action affect perception or memory? Vision Research, 62, 235-240.

Bridgeman, B., Cooper, A., Sterling, C., & Bacon, M. (2011). Temporal Aspect of Motor Performance's Effect on Perception. Journal of Vision, 11, 956-956.

Massaro, D. W., Cohen, M. M., Meyer, H., Sterling, C., Stribling, T. & Vanderhyden, S. (2011). Investigation of facial and newly learned visual cues in speech perception.  American Journal of Psychology, 124, 341-354. 

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